Social Media are getting more and more important to everyone. All day long people share photoâ€™s, knowledge and opinions with their peers. A lot of what they share is about their relationship with companies and their experience with products.
As a company it is important to know what customers say about you and to be able to react if necessary. Reacting is more than responding, it is also learning from what they say about you and your products.
Selfservice via Social Media is evolving. Customers help each other on weblogs, forums and via communities. This brings opportunities to companies: customers helping customers is cheap an you can learn from it. But how do you react when the information on a blog is wrong?
The Webcare Company can help you to set up and manage your community or to set up community management for external forums and weblogs.
Find your ambassadors
They are out there: customers who are wild about your brand and who are willing to spread your message. But how can you find them? The Webcare Company offers a program to identify your ambassadors and the main influencers in your industry. Once we know who they are we can help you to get in touch with them and use their knowledge.
In a changing world the view on CRM is changing drastically. Social CRM is about the dialogue with your customers, and how to interact with them. It is not about Social Media, it is about being truly social.
The webcare Company can help you to set up and execute your Social CRM strategy.
If you want to interact with your customers on Social Media but if you do not have the expertise or people to do it our community managers can help you. They can respond for you and, just like a traditional outsourced customer service, they can escalate difficult problems to your own organization. We provide a live dashboard so you can see what the contacts are about 24/7.
The Webcare Company can help you to select and implement software to interact with your customers.Â We provide products for cloudmonitoring, knowledgemanagement, forums and Wiki’s.
Founded in 2006, Radian6 was created with the idea that companies need to be listening to the social web in order to effectively participate. Intelligence about online conversations is critical: companies need to know whatâ€™s being said about their brand, industry, and competitors online. So, Radian6 built a listening platform designed to help companies do just that.
But listening is just the beginning. Businesses need to measure. Analyze. Report on their social media efforts. And they need the tools to engage with their communities online. Radian6 provides the ability to do it all, and to scale it across all the areas that social media ought to touch: customer service, sales, public relations, marketing, management.
The Webcare Company is partner and reseller of Radian6 in Europe.
See what customers are saying about Radian6: